hold your breath

ObsAIRve takes a deep breath to scream out the inevitable: Air quality is a key indicator for quality of life.

To increase awareness about air pollution and to provide the European public with up-to-date air quality information, the European Commission initiated the “obsAIRve” project.

“Breathtaking” is a haunting campaign film that highlights the relationship between economic progress and our natural environment.

time for change

Studies by the European Environment Agency show that more than 90% of urban EU citizens are exposed to pollutants at levels beyond threshold values as specified by the World Health Organisation. To increase awareness about air pollution and to provide the European public with up-to-date air quality information, the European Commission initiated the obsAIRve project.